Keri Thaler On Networking

As any business professional knows, networking is key to success. Through networking, individuals create professional relationships and use their network to their advantage. Keri Thaler, the Vice President and Marketing Director of Frontier Title Company, is a master of networking and cultivating key business connections. Keri Thaler uses networking every day to reach new clients, build support for her company, and expand her personal network of business contacts. With these tips form Keri Thaler, you can become an expert at networking in your industry.

Creating Professional Relationships

The first part of networking is creating professional relationships. One way to do this, which has worked for Keri Thaler, is to join professional organizations. There are many different professional organizations out there; for example, Keri Thaler belongs to Business Networking International (BIN), the Women’s Council of Realtors, and the Katy Chamber of Commerce. This is an excellent array of organizations because it represents different areas of Keri Thaler’s business life. While one organization, BIN, is global, the other two are based on gender and location.

Using Your Network

The next step in networking is to actively use your network to cultivate new business and generate support for your business. The best way to do this, as Keri Thaler advises, is to create incentives for your contacts to help you by helping them as well. For example, if a business contact sends a new client toward Keri Thaler, she will then do her best to return the favor. This both further cultivates her business relationships and builds her business.